![]() (Or whoever is tweeting for Trump today, perhaps White House director of social media Dan Scavino found it.) Trump’s version does not credit the video’s original creator, (“I tweet and meme in support of Donald Trump,” reads bio, so we’re assuming they don’t mind.) The image of Biden edited into the video originally comes from a photo of Biden and Stephanie Carter, wife of Obama-era Defense Secretary Ash Carter. Trump’s son, Donald Jr., retweeted the same video earlier on Thursday, presumably where his father found it. But since it’s now been tweeted by the leader of the free world we’re obligated to talk about it. Had it been shared by just meme accounts and those inclined to repost things from meme accounts this video wouldn’t make you raise an eyebrow. On Thursday, the president tweeted a parody version of the video edited with photos of Biden to make it appear like he is massaging his own shoulders and kissing his own neck. ![]() “I’ve always thought about connecting with people … shaking hands, hands on the shoulder, a hug, encouragement,” Biden said in the video, dancing around actually saying the words “sorry” to the numerous women who have come forward to express unease about prior interactions with Biden. Romano added: "Especially as he gears up for a difficult reelection, look for him to lean even more into the 'Dark Brandon' meme on social media as a way of galvanizing supporters online.Joe Biden posted a two-minute-long video this week not apologizing for the way he has interacted with women in the past. "Biden's embrace of the Dark Brandon meme shows not only an awareness of the meme and what it represents to many of his followers, but self-awareness of how the meme livens and rejuvenates his public persona," Romano told NPR. Now, Democrats employ Dark Brandon images to tout Biden's policy victories.Īnd that's how one ends up here - with an official presidential campaign site for the United States of America asking supporters to buy a $32 "dark T-shirt" that the campaign says is "best worn while vanquishing Malarkey."Īja Romano, a culture reporter for Vox who's written about the "Dark Brandon" meme, said it's helping to transform the public's perception of the octogenarian president from a bland figure to something more exciting. In this context, they often show images of the president shooting red lasers from his eyes or wearing military gear.īut the left appeared to love it, too. Those memes almost immediately spawned "Dark Brandon," featuring a sinister Joe Biden. Accompanying captions typically call for Trump to take revenge on his political enemies. They usually depict an authoritarian/dictator-like version of Trump in which he sometimes has blue lasers eyes. Then, sometime last year, fringe Donald Trump supporters who called for the former Republican president to run again in 2024 created a series of "Dark MAGA" memes. In late 2021, the phrase "Let's go, Brandon!" - based on a famously misheard crowd chant at a NASCAR race - quickly spread among conservative groups as a direct expletive toward Biden. "Let's get you back on the rails," appears below the smiling, suited image of the president and likely a reference to Biden's love of Amtrak.įor those unfamiliar with the "Dark Brandon" origin story here's a quick recap, which like all things internet is a series of takes on takes. Instead of a plain 404 error, visitors get an eyeful of Biden's alter ego, "Dark Brandon," featuring beaming red laser eyes. And there's something else for those who accidentally navigate to a non-existent page. has all of the things one might expect: photos of the 80-year-old candidate, a campaign video and pleas for donations. President Biden announced on Tuesday that he's officially running for reelection in 2024 and with that comes a brand new campaign website.
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